Ford Taurus, Then & Now
For almost 20 years (since 1986), the Ford Taurus has made appearances on Ford dealership lots all over the country. For good reason, the Taurus has become one of the top selling sedans in North America.
The original Taurus wasn't a boxy 80's hunk of metal, but a light,fiberglass curvy goddess, which influenced many other car companies to rethink vehicle design. Ford has produced 7,519,919 Taurus models through 2007 alone! It has become the fifth best selling North American car in Ford's history; "only the F-150, Escort, Model T, and Mustang have sold more units."1
During the mid 1990's, Taurus became a US best selling car. Taurus also went through many different body styling changes in the 90's, and was available in wagon form.
When the company wanted to focus on SUV sales, the Taurus was discontinued in 2007, but not for long! It was replaced by the full-size Five Hundred and midsize Fusion sedans. A new wagon, Freestyle crossover, was also introduced, later renamed 'Taurus X'. After years of absence, people wanted Taurus back. Their prayers were answered in late 2009, when the auto maker announced a 2010 Taurus.
Between starring in Hollywood films (Robocop), making a successful return to Lewis Cars Ford in Fayetteville, AR, and rebooting Taurus SHO (a high performance variant, first built from 1989 - 1999), fans have proven this ride is, and may forever be, their favorite Ford sedan.